The Beckham Experiment

The Beckham Experiment

How the World's Most Famous Athlete Tried to Conquer America

Book - 2009
Average Rating:
1
1
Rate this:
In 2007, David Beckham, the golden boy of soccer, shocked the international sports world when he signed a five-year contract with an American team, the Los Angeles Galaxy. Under the direction of his manager, Simon Fuller, the mastermind behind American Idol and the Spice Girls, Beckham was ready for a monumental challenge and a risky adventure, ready, as Fuller put it, to earn his stripes Stateside. Could he pull off what no player had ever accomplished (including Pele in the 1970s) and transform soccer into one of the most popular spectator sports in America? It was a bold experiment: failure meant that a team, a league, a sport, and Beckham himself might miss their chance to hit prime time in the United States. With unprecedented access to the Galaxy and exclusive interviews with Beckham, veteran Sports Illustrated writer Grant Wahl focuses on the inner circle of the experiment: Beckham, Galaxy leading scorer Landon Donovan, Simon Fuller, controversial former coach Ruud Gullit, outspoken former Galaxy president Alexi Lalas, and Mrs. Victoria "Posh Spice" Beckham. Wahl takes readers on the road with the team and inside the locker room, to reveal just what happened on and off the field when the most renowned player in the world left the glamour of European soccer to play in a country that has yet to fully embrace the sport. We find out what his teammates really think of their superstar captain, who was calling the shots behind the scenes, how Beckham's management conducted a shadow takeover of the Galaxy organization, and whether the team plans to embrace him when he returns from AC Milan for the 2009 season. The Beckham Experiment is a no-holds-barred account of ego clashes and epic losing streaks, rivalries and resentments, big gambles and great expectations, cultural and class collisions, and ultimately the volatile mix of celebrity and professional sports. As Beckham embarks on his third season with the Galaxy, the question remains: Even for a player the caliber of David Beckham, are some goals out of reach? From the Hardcover edition.
Publisher: New York : Crown Books, c2009
Edition: 1st ed
ISBN: 9780307407870
030740787X
9780307408594
Characteristics: viii, 294 p. : col. ill. ; 25 cm

Opinion

From the critics


Community Activity

Quotes

Add a Quote

r
RonNasty64
Nov 06, 2009

LONDON —AP. Friday, Nov. 06, 2009
David Beckham earned nearly $16.5 million from personal sponsorship deals during his first full season with the Los Angeles Galaxy.
The England midfielder's latest accounts show that his marketability was unaffected by his move from Real Madrid to the United States, where soccer is less popular.
Newly released figures from the official British company registry show that Beckham's income from his Footwork Productions company in the year ending Dec. 31, 2008, soared by 91 percent from the previous year .
Beckham's global appeal is likely to be helped by a second five-month stay at AC Milan beginning in January, which will boost his chances of going to a fourth consecutive World Cup with England.

http://www.theglobeandmail.com/sports/soccer/beckhams-off-field-revenue-soared-after-la-move/article1354063/

Comment

Add a Comment

There are no comments for this title yet.

Age

Add Age Suitability

There are no ages for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Explore Further

Browse by Call Number

Recommendations

Subject Headings

  Loading...

Find it at BPL

  Loading...
[]
[]
To Top